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BestsellerCertificate of completion

Idea to Company: Building Your Business Step by Step

The full path from validating an idea to your first paying customer, with real Gulf cases and real numbers.

4.8(897)4.3k students23 lessons3h 1mBeginner
فيصل الدوسريInstructorفيصل الدوسريLast updated July 2026Course language — Arabic
Free previewWatch the intro

What you will learn

  • Validate with twenty customer conversations
  • Write a one-page business model
  • Define a genuinely minimal product
  • Complete Saudi or Kuwaiti registration
  • Draft a founders' agreement
  • Close a first sale within ninety days

About this course

Nine of ten startups fail because they built something nobody wanted. This course attacks exactly that: validate through real customer conversations before writing a line of code, then build the model, define the smallest launchable product and run the first sales push — including Saudi and Kuwaiti registration, banking and founder agreements.

Course content

5 modules23 lessonsTotal length 3h 1m

Validate Before You Build5 lessons57m
The Business Model5 lessons45m
  • Four common Gulf revenue modelsVideoAfter purchase05:14
  • Calculating true marginVideo1After purchase13:53
  • CAC vs LTVVideo1After purchase17:33
  • The one-page modelVideoAfter purchase07:56
  • Module quizQuizAfter purchase00:00
The Minimum Launchable Product4 lessons17m
  • What an MVP is notVideoAfter purchase04:20
  • Launching with no codeVideo1After purchase12:18
  • Pricing version oneFile4After purchase00:00
  • Feedback and prioritisationFile1After purchase00:00
Legal and Financial Setup4 lessons26m
  • Commercial registration in Saudi and KuwaitVideoAfter purchase09:00
  • Bank account and payment gatewayVideoAfter purchase08:21
  • Founders' agreement and equity splitVideo1After purchase08:09
  • Bookkeeping from day oneFile4After purchase00:00
The First Ninety Days5 lessons37m
  • The first sales planVideoAfter purchase06:54
  • Cheapest Gulf acquisition channelsVideoAfter purchase15:44
  • What to measure in month oneArticleAfter purchase03:37
  • When to hire the first personVideoAfter purchase10:19
  • Final assessmentQuizAfter purchase00:00

Requirements

  • An idea, even a rough one
  • Willingness to call prospects
  • Basic spreadsheet skills

Who this course is for

  • Employees planning a serious side venture
  • First-year founders needing structure
  • Family-business successors modernising

About the instructor

Frequently asked

Do I need capital before starting?

No. The first three modules validate at near-zero cost. Spending only comes after you prove someone will pay.

Is the content Saudi-only?

The framework is general; the regulatory module covers Saudi and Kuwait in detail with notes on the UAE and Qatar.

Student reviews

4.8897 ratings
  • 5stars
    84%
  • 4stars
    13%
  • 3stars
    2%
  • 2stars
    1%
  • 1stars
    0%

Latest reviews

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