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Certificate of completion

B2B Sales: From First Call to Signed Contract

Enterprise selling for the Gulf: pipeline building, the first meeting, the proposal and contract negotiation.

4.6(288)1.6k students17 lessons2h 53mIntermediate
فيصل الدوسريInstructorفيصل الدوسريLast updated May 2026Course language — Arabic
Free previewWatch the intro

What you will learn

  • Build a qualified pipeline
  • Write a first email that gets replies
  • Run a discovery meeting
  • Write a proposal that wins comparisons
  • Negotiate terms without discounting

About this course

Gulf enterprise sales has its own rules: long cycles, multiple decision makers, and relationships that sometimes outweigh the proposal. This course gives you a structured process that works inside that reality — pipeline, a first email that gets read, a discovery meeting where the client talks 70% of the time, then proposal, terms and close.

Course content

4 modules17 lessonsTotal length 2h 53m

Building the Pipeline4 lessons26m
First Contact4 lessons46m
  • The email that gets readVideoAfter purchase16:15
  • LinkedIn and professional WhatsAppVideo1After purchase12:21
  • Following up: the rule of fourVideoAfter purchase17:23
  • Module quizQuizAfter purchase00:00
The Discovery Meeting4 lessons58m
  • Ten questions that reveal real needVideo1After purchase17:59
  • Identifying the actual decision makerVideo1After purchase14:34
  • Listening more than talkingVideoAfter purchase10:22
  • Closing with a clear next stepVideoAfter purchase15:26
Proposal and Contract5 lessons43m
  • The winning proposal structureVideoAfter purchase12:02
  • Enterprise pricingVideoAfter purchase06:03
  • Negotiating payment termsVideoAfter purchase12:23
  • Clauses you never concedeVideoAfter purchase12:22
  • Final assessmentQuizAfter purchase00:00

Requirements

  • A product or service ready to sell
  • A work email and a place to store templates

Who this course is for

  • Founders selling before they hire
  • Reps moving from B2C to B2B
  • Freelancers chasing larger contracts

About the instructor

Accreditation

  • PAAET
  • National Center for e-Learning

Accrediting bodies named on the certificate this course issues.

Frequently asked

Are the templates available in English?

Yes, every template ships in Arabic and English since most Gulf enterprise deals run bilingually.

How long is a typical B2B cycle?

Six weeks to nine months depending on deal size and buyer. Module five covers managing cash expectations across that span.

Student reviews

4.6288 ratings
  • 5stars
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  • 4stars
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  • 3stars
    5%
  • 2stars
    2%
  • 1stars
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